Keyword plan
A keyword map for a real business or your own site, grouped by page and intent.
Learn to rank websites on Google in 10 live classes: keyword research, on-page, technical SEO, link building, schema and Search Console. Small batches of 3–5, online on Zoom or in person in Vadodara.
SEO Mastery is a 10-class live SEO course by Pawan Kumar, a Vadodara SEO consultant working with clients since 2015. It covers keyword research, on-page SEO, technical SEO and Core Web Vitals, off-page SEO and link building, Moz DA and Ahrefs DR strategies, schema markup, Google Search Console and live website audits.
Fees are ₹7,499 in a small group of 3–5 students or ₹9,999 1-on-1. Classes are 60–90 minutes, 2–3 times a week, so the course finishes in about a month. Every class is recorded, and students in Vadodara can attend some sessions in person.
| Fees | ₹7,499 small group (3–5) · ₹9,999 1-on-1 |
|---|---|
| Duration | 10 live classes over about 1 month · 60–90 minutes each |
| Level | Beginner to advanced |
| Mode | Live on Zoom with recordings · in-person sessions in Vadodara on request |
| Tools | Google Search Console, Ahrefs, Moz, Google Keyword Planner, PageSpeed Insights, Rich Results Test |
| Certificate | Pawan-signed course certificate |
| Support | Lifetime WhatsApp support · full refund within 2 classes |
By the last class you can audit any website, find the keywords worth chasing, fix what is holding it back and build a plan to rank it.
Ten live classes, each with a practical task. The order may be adjusted to your level.
Crawling, indexing and ranking, search intent, what has changed with AI Overviews, and how to set realistic SEO goals.
Finding keywords with Google Keyword Planner, Ahrefs and Search Console, judging difficulty and intent, and grouping keywords into pages.
Titles, meta descriptions, headings, URLs, content structure, images and internal links, practised on a real page.
Planning service pages, blog posts and local pages, writing for people and search engines, and refreshing old content.
Sitemaps, robots.txt, canonical tags, redirects, crawl errors, mobile-first indexing and site structure.
LCP, INP and CLS explained, testing with PageSpeed Insights, and the fixes that make the biggest difference.
Organization, LocalBusiness, FAQ, Product and Article schema in JSON-LD, and testing with the Rich Results Test.
Moz DA and Ahrefs DR, finding link opportunities, guest posts, citations and avoiding links that cause penalties.
Reading performance and indexing reports, fixing coverage issues, and ranking a business in its city.
A full SEO audit of a real website in class, turned into a prioritised action plan you can reuse.
You work in the same tools used on client projects. Free tools are set up in class, and discounted access to paid tools like Ahrefs and Moz is optional through EnterTool.
You finish with work you can show employers or clients.
A keyword map for a real business or your own site, grouped by page and intent.
Optimise live pages: titles, headings, content and internal links, with before and after notes.
A complete technical and on-page audit with a prioritised action plan, ready for a portfolio.
Same syllabus, support and certificate in both options. Pay by UPI, bank transfer or Razorpay.
3–5 students, learn from each other's questions.
Fully personal, scheduled around you.
This course plus four more, over 5 months.
Full refund if you ask within the first two classes. New batches start every 2 weeks.
No SEO experience is needed. You need a laptop, basic computer skills and, ideally, a website to practise on. If you don't have one, a practice site is provided.
SEO is one of the most in-demand digital marketing skills. These are the paths students usually take.
Join an agency or in-house team, with an audit report to show in interviews.
Offer audits and monthly SEO to local businesses, with lifetime WhatsApp support while you start.
Rank your own website and stop paying for every lead.
Pawan teaches from real client work, not slides.
The SEO Mastery course costs ₹7,499 in a small group of 3–5 students, or ₹9,999 for 1-on-1 classes. Both include 10 live classes, recordings, a certificate and lifetime WhatsApp support.
10 live classes of 60–90 minutes, held 2–3 times a week, so it finishes in about one month.
Classes run live on Zoom with recordings. Students in Vadodara can also ask for in-person sessions.
No. The course starts with how Google works and builds up to technical SEO and audits. Basic computer skills are enough.
Yes, you get a course certificate signed by Pawan Kumar when you finish the course.
Google Search Console, Ahrefs, Moz, Google Keyword Planner, PageSpeed Insights, the Rich Results Test and Google Analytics 4. Discounted access to paid tools is optional through EnterTool.
Yes. If the course is not right for you, ask within the first two classes for a full refund.
Yes. If you upgrade to the complete program within 6 months, your SEO course fee is credited toward it.
Every class is recorded, and you can ask your questions on WhatsApp or in the next class.
Yes. Local SEO for city searches is part of the course, and AI Overviews are covered in the first class. For ranking in ChatGPT and other AI answers, there is a separate AI Search Optimization course.
Message me with your experience level and preferred timings. New batches start every 2 weeks, and the first conversation is free.